When Jack Cullen sits down to write a song his aim is simple: to change the way people are feeling and leave them with a smile. “I want to see the world in a positive way and help other people, too,” he explains. “Flipping negatives into positives and spreading that message is what I’m here to do.” Distilling his positive vibe down to its purest essence, he’s here for “When life gives you lemons let’s squeeze the fuck out of them and make some sweet lemonade.” The Roots aren’t the only people who were bowled over by “It Doesn’t Matter.” A snippet of the track was used by lofi rap producer Poetics for the hook on “Spilled My Coffee,” a recent collaboration with rappers Snøw and Rxseboy, chopping Cullen’s voice into new shapes and putting a different spin on his upbeat sound. Remixes of this version from Allday and Honne soon followed, picking up over 1.5M streams collectively. It speaks to the artist’s versatility that he can jump from intimate acoustic songwriting to working with hip-hop royalty and be accepted into the lofi rap scene, a community united not by geographical location but musical innovation.
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IMC Features:
When Jack Cullen sits down to write a song his aim is simple: to change the way people are feeling and leave them with a smile. “I want to see the world in a positive way and help other people, too,” he explains. “Flipping negatives into positives and spreading that message is what I’m here to do.” Distilling his positive vibe down to its purest essence, he’s here for “When life gives you lemons let’s squeeze the fuck out of them and make some sweet lemonade.” The Roots aren’t the only people who were bowled over by “It Doesn’t Matter.” A snippet of the track was used by lofi rap producer Poetics for the hook on “Spilled My Coffee,” a recent collaboration with rappers Snøw and Rxseboy, chopping Cullen’s voice into new shapes and putting a different spin on his upbeat sound. Remixes of this version from Allday and Honne soon followed, picking up over 1.5M streams collectively. It speaks to the artist’s versatility that he can jump from intimate acoustic songwriting to working with hip-hop royalty and be accepted into the lofi rap scene, a community united not by geographical location but musical innovation.
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IMC Features:
